Mock-Up Client Background Information:
Rich Art Museum reached out and requested a brochure design for their upcoming Vincent Van Gogh Art Exhibit. The owners of the museum want the brochure to be:
- Simple color palette, but classy
- Photos of Van Gogh's work
- Brief description of each floor activates.
- Anything else that is Van Gogh related to be included.
Design Concept:
Color: I wanted the painting photos of Van Gogh's work to stand out, which is why I decided on a simple, yet elegant color palette of black and white. This really allowed the vibrant colors for each painting photo to pop out, thus catching the viewers' attention.
Concept: After reviewing the client's requests and drawing up some layout sketches, I came to conclusion to include two photos for each floor page along with a fun and enticing brief description of each floor at the museum exhibit. I also included two quotes from Vincent Van Gogh that tied in with the specific floor exhibit part which would help entice visitors to want to learn more about each particular floor exhibition.
